- Dueling Blacklists: Bloggers vs PR Firms – Mack Collier in MarketingProfs Daily Fix
Lifehacker editor Gina Trapani ignited a bit of a firestorm over the weekend when she tweeted that she was launching a wiki to blacklist PR firms that send her “irrelevant and unsolicited”‘ pitches. Some PR bloggers then fired back that maybe it was bloggers that should be blacklisted.
- The PR Professional’s Credo: 7 Promises – PR Squared
The blacklisting of PR agencies by respected media contacts like WIRED’s Chris Anderson and Lifehacker’s Gina Trapani has yet to “wake up” the industry.