Links do Dia: 02.06.08

Outsourcing research and development to customers via Digg-style voting is a hot trend for tech-savvy companies right now. Dell did it with IdeaStorm (our coverage), Starbucks did it with My Starbucks Idea (our coverage), and Salesforce did it with IdeaExchange. The concept has now made the leap to politics with Oh Boy Obama, an unofficial “online think tank” in which supporters can vote on ideas that they think Barack Obama should pursue in his presidential campaign.

When people realized the potential of email marketing, they thought that this is the future of internet marketing. Then came in Search Engine Marketing (SEM) with more liberal approach. As the social media evolved with Web 2.0, we are steadily seeing the shift of visitors from popular internet services like search engines and free email services to the newborn Online Social Media. We are seeing that the present of Internet Marketing is changing rapidly. So, why not the future?

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